Social media advertisement
google display advertisement
print advertisement
sticker design
Worlds Best Spring Break Promotion
Project: World's Best Spring Break Promotion Client: Arizona Snowbowl Role: Lead Graphic Designer Year: 2021 About: As the Lead Graphic Designer for Arizona Snowbowl, I reimagined the World’s Best Spring Break promotion to showcase the fun, inclusivity, and affordability of spring skiing. Drawing inspiration from the 80s outrun aesthetic, I developed a campaign featuring bold neon colors, retro grid patterns, and dynamic ski silhouettes, perfectly capturing the excitement and energy of spring on the slopes. The campaign included digital banner ads, social media graphics, and print advertisements, all designed to emphasize accessibility with lift tickets starting at just $29. By combining a clear, welcoming message with striking visuals, the campaign appealed to a broad audience, highlighting Snowbowl’s commitment to inclusivity and affordability. The promotion was a resounding success, receiving recognition from industry leaders such as Slopefillers.com and Ski Area Management Magazine, with the latter naming it one of the best marketing campaigns of the 2020-2021 ski season. This project showcases my ability to create compelling campaigns that align with brand values and resonate with diverse audiences.